I am a frequent author on marketing news and events. Scroll down for a few select posts.
If you are a journalist or publisher, I would be happy to chat about the marketing thought leadership I can provide. Call or email to chat with me on the record or just for background.
Most brands go for the lowest common denominator when marketing to fathers. I have evidence to show why that's a bone-head move and tell the story of a brand that's doing dad marketing right in the early 2015 issue of Orange Magazine. (Full "marketing to fathers" article here.)
I was happy to share my genesis as a marketer with Marketo. Their blog post and corresponding e-book feature my and other marketing leaders' advice to young people considering the profession.
Chief Strategy Officer magazine was kind enough to ask me to weigh in on user-focused design and content strategy within a modern marketing mix. Spoiler alert: It's pretty damn important.
I act as a commentator or blogger across many prominent online properties, including MarketingProfs, iMediaConnection, ReadWriteWeb and others.
Though a tad dated today, these MarketingProfs articles show my history within the digital space and a peek at some early thought-leadership.